Home Staging

What is Home Staging?

It is a very recent concept in the Spanish real estate sector, it means the tool with which you can improve the image of the home so that it is easier to sell or rent it. In the United States they have been using this tool for more than 40 years and they achieve that the time of sale or rental of the home is less than the time that the property is normally on the market.

What is the impact of Home Staging?

Objectives and results
Depending on the sites and depending on market conditions, the application of Home Staging techniques to a home or premises for sale usually has an impact on:

Photos are more attractive
The increase in commercial visits to the property
Improve the first impression of potential buyers or renters
Increase in sale price
We managed to reduce the time to market
We managed to reduce the negotiating propensity of the buyer
We speed up the sale or rental operation
The seller gets a significant savings.

Does my property need Home Staging?

Buying or renting a home or premises is a process that is partly rational and partly emotional. Once the buyer has found the neighborhood, the type of house he wants, the price, and various rational factors, he begins his search on the Internet. At this time, the buyer chooses based on photos. If the property for sale does not have photos or the photos are bad, it will be removed from your search. On the other hand, good photos will attract many more visits. The emotional process begins as soon as you arrive at the property. The buyer decides if he likes the property in the first 60 seconds and often does not know why he is attracted to it. We will not have another opportunity to make a good impression of the property. We know that all the senses influence this subliminal process.

A Home Staging professional will help you prepare the property for sale and maximize the chances that the potential buyer feels comfortable and decides on the property

Common actions used in Home Staging

We usually work with two types of homes:

The newly renovated houses
Old or inhabited houses
In recently renovated homes it will be vital to furnish to achieve that effect that we all call homey and to take advantage of all the possibilities that the home has.

In old or inhabited homes, it is common to carry out some minor work on plumbing, lighting, painting, remove personal objects and furniture that are too old to add decoration and textile accessories so that a more clear and timeless space is presented.

We can advise you with Home Staging and we can offer you three of our services